In a world constantly buzzing with chaos and distraction, finding moments of stillness can feel like a luxury. But for Amirtha Varshini, co-founder of Tranquil Lights Candle Studio, creating these moments is more than just a profession—it’s her purpose. Along with her husband Ganesh, Amirtha has transformed a heartfelt passion into a thriving venture, one that’s gently lighting up homes, hearts, and hopes across Goa.
The Spark Behind the Flame
Amirtha’s journey into entrepreneurship began not in a boardroom or a business school, but in the quiet corners of her home, where she experimented with fragrance blends and hand-poured candles. What began as a personal hobby soon evolved into something more meaningful. She realized the profound effect scent and ambience had on mood and emotional wellbeing. This realization sowed the seed of what would become Tranquil Lights—a brand rooted in intention, authenticity, and soulful living.
“My journey started with a deep love for creating peaceful and nurturing spaces,” she shares. “I’ve always been drawn to how scent can heal and uplift. When I saw how much joy my creations brought others, I knew this was more than just a pastime.”
A Business Born from Balance and Belief
Launching a business is never easy, and for Amirtha, the shift from artist to entrepreneur was challenging. While her creative energies flowed naturally, navigating the logistical side of business—inventory, pricing, marketing—was initially overwhelming. This is where Ganesh, her husband and co-founder, became a pillar of strength.
“Ganesh brought the structure I needed,” Amirtha recalls. “He believed in my art and helped build the foundation that allowed it to flourish as a business.”
What started as a passion project now boasts three flourishing branches across Goa, each a sanctuary of calm and creativity. Together, the duo crafted a business that doesn’t just sell candles, but curates sensory experiences rooted in mindfulness, intention, and holistic living.
A Commitment to Conscious Living
At the heart of Tranquil Lights lies a commitment to sustainability and wellness. Each product is handcrafted using organic and natural ingredients, ensuring the purity of every scent and the safety of every flame. Even the packaging speaks of the brand’s deep connection to the earth, designed to reflect simplicity, sustainability, and elegance.
“We want people to reconnect with themselves, their spaces, and the present moment,” Amirtha explains. “Everything—from the wax to the wick—is chosen with care, not just for beauty but for impact.”
Innovating With Intention
Staying ahead in a creative industry demands continuous innovation, and Tranquil Lights embraces this challenge with grace. From launching seasonal collections that align with Goa’s changing moods, to designing candles in quirky, conversation-starting jars like Coca Cola bottles or popcorn tubs, the studio constantly reinvents itself while staying true to its essence.
“We don’t chase trends,” Amirtha clarifies. “We respond to emotion and energy. Whether it’s a grounding aroma for the monsoons or an airy floral for summer, we create to reflect the now.”
Fragrance innovation is another area where the brand excels. Their scents are not just pleasant—they are carefully composed to evoke emotion and promote healing, drawing inspiration from nature, culture, and lived experiences.
Leadership Rooted in Empathy
Amirtha’s leadership style is refreshingly human. She leads with empathy, collaboration, and clarity of purpose. Team members at Tranquil Lights are more than employees; they are co-creators in a shared mission.
“I want my team to feel seen and heard,” she says with conviction. “We talk about why we do what we do. That purpose aligns us and drives creativity.”
By fostering a culture of open communication and shared celebration, Amirtha ensures that every member of the Tranquil Lights family feels connected to the brand’s deeper goals. This human-centered approach has not only strengthened internal bonds but also shaped a work culture that prioritizes joy, intention, and mutual respect.
The Power of Community and Connection
Tranquil Lights’ growth is also deeply intertwined with its ability to build and nurture relationships. Amirtha approaches networking with the same sincerity that defines her candles—genuine, warm, and real.
“In a business rooted in emotion, people connect with people first,” she notes. “Sharing our story and supporting others builds lasting trust.”
This authentic engagement with customers and peers alike has helped Tranquil Lights build a loyal community—a tribe of people who return not just for the product, but for the peace it brings.
Scaling with Soul
Growth has been organic yet intentional. Opening three physical locations across Goa was a strategic move to enhance accessibility and deepen the sensory experience of the brand. Each studio is thoughtfully curated to immerse visitors in the Tranquil Lights ethos—calm, comfort, and creativity.
In addition to expanding their physical presence, the brand has streamlined its offerings by focusing on bestsellers and complementary lifestyle products, allowing them to maintain consistency and excellence across every branch.
Maintaining quality during growth can be a daunting task, but for Amirtha and Ganesh, purpose is the compass. “We don’t compromise on quality. Every candle still carries the same love and care it did when I made my first one by hand.”
Balancing the Inner Flame
Running a business of the heart demands more than skill—it requires soul. For Amirtha, maintaining balance means intentionally carving out time for stillness, whether through journaling, being in nature, or enjoying the very candles she creates.
“Balance isn’t about a perfect schedule,” she reflects. “It’s about creating harmony between work and life. I set boundaries and make time to recharge. That’s where creativity lives.”
Celebrating Success with Substance
When asked about her greatest achievement, Amirtha doesn’t point to sales figures or expansion milestones. Instead, she talks about staying true to herself. “Entrepreneurship tested me, but it also taught me. I’ve grown into someone who chooses purpose over pressure.”
Her success lies in creating from a place of alignment, where every product, decision, and direction honors both the brand’s values and her personal evolution.
Lighting the Way Forward
Looking ahead, the vision is bright and expansive. Amirtha and Ganesh plan to take Tranquil Lights beyond Goa, introducing the brand to cities where mindful living is valued. Their goal is not only to grow in scale but to grow in impact, spreading their message of calm and conscious living to a wider audience.
“We want to reach more people who resonate with our vision. This isn’t just about candles—it’s about creating space for healing and connection.”
A Beacon for Aspiring Entrepreneurs
For those just starting out, Amirtha offers a grounded piece of wisdom: “Stay true to your vision. Embrace the process. Challenges will come, but let them teach you—not define you.”
Tranquil Lights is more than a candle studio—it’s a reflection of passion, purpose, and perseverance. Under Amirtha and Ganesh’s gentle yet determined leadership, it continues to shine as a beacon for those seeking light, within and around.
