By Team ItsGoa
In the heart of the scenic town of Porvorim, Sunshell, a digital marketing agency founded by the enterprising Nikita Narvekar, stands tall as a beacon of creativity and innovation. Having begun its journey in November 2021, this agency has over the past 2 years, gone on to become a driving force in the digital marketing landscape, not just in Goa but across borders. From its humble beginnings to its international presence, Sunshell’s journey is a testament to resilience, passion, and unwavering determination.
About The Founder
Nikita Mahesh Narvekar, the brain behind Sunshell, embarked on her entrepreneurial journey after completing her master’s in engineering from Goa Engineering College. Her professional odyssey began as a network engineer at Goa BroadBand Network. This was followed by a short stint at RDX Goa Channel. It was during her time working at Remote Software Solution, UK, that Nikita’s passion for creative work found expression. Simultaneously freelancing in web and graphic design, Nikita’s expertise and zeal sowed the seeds of Sunshell.
The Idea Behind Starting SunShell
Starting Sunshell was a dream Nikita always held close to her heart. Her vision of running her own firm and living an independent, fulfilling life was a driving force behind her decision to start the agency. Additionally, her deep passion for creative endeavours, especially in the realm of graphic design, played a significant role in shaping Sunshell. It was the fusion of her entrepreneurial spirit and love for creativity that led her to take this exciting leap into the world of digital marketing.
Services Offered
Sunshell offers a comprehensive suite of digital marketing services tailored to meet the unique needs of businesses. Major services provided by the company are:
- Website Designing: Sunshell’s expert designers craft visually stunning and user-friendly websites, enhancing the brand presence of clients and driving lead conversions.
- Social Media Management: Harnessing the power of social media, Sunshell curates engaging content and strategic campaigns that elevate brands on platforms like Facebook and Instagram.
- Google Business Listing Optimization: Sunshell boosts local presence and visibility of businesses on Google through Google Business Listing optimization, ensuring they stand out in local searches.
- Google Ads: Sunshell crafts precision-driven ad campaigns on Google Ads, maximising return on investment for businesses and helping them reach their target audiences effectively.
In addition to the above, Sunshell also offers branding services like logo design and flyer design.
Response From the Public
Nikita faced several challenges and hurdles when she started her entrepreneurial journey with Sunshell. Her idea of starting her own firm was met with scepticism and doubt from several quarters. It all started when Nikita lost her father just a month after she had begun freelancing as a graphic designer. At that time, many of her relatives started urging her to get married and questioned her decision of freelancing as a graphic designer. Some of them even went so far to say that Nikita pursuing engineering had been a waste of money since she was now freelancing in a totally different field. Nikita was also very disheartened when she received comments from some people who said that women shouldn’t run businesses.
Rising Against the Odds
In the midst of all this doubt and negativity, Nikita had a few steadfast supporters. Her mother, whom she considers as her best friend, and her brother believed in her and urged her not to give up on her dreams. Their unwavering encouragement and trust in her abilities motivated Nikita to pursue her passion and her dream of becoming a successful entrepreneur. Eventually, her self-belief, determination, and hard work paid off. The positive feedback from her clients and their willingness to refer Sunshell to others have been the key to her company’s growth. Thanks to them, the reputation of her company has spread far and wide, and her business has flourished leaps and bounds over the years.
a state-level honor which Nikita won in 2004.
Clients Served
From its humble beginnings, Sunshell has now become a trusted partner for several businesses, both locally and internationally. Major clients from Goa whom the company has worked with include Dangui Opticians, Mac Hotels, Park Avenue Calangute, The Chocolate Room, Shobha Jewellers, Blue Fort Basmati Rice, Ashray Developers, and Rocky’s Jewellers. Apart from this, the company also serves a number of clients based in the United Kingdom.
Future Plans
Looking to the future, Nikita aims to secure more projects for her company from clients based in foreign countries. This would not only be a significant professional achievement for her, but also a way to provide her company with exposure to a global audience. It would help her in scaling up her firm and allow her to assist businesses from different parts of the world with their digital marketing needs.
Apart from this, Nikita aims to offer the services of her company to Goan NGOs dedicated to various causes. These organisations often lack the resources needed to create an impactful online presence, and Nikita intends to provide them with free website development services, enabling them to reach more people and further their noble missions. Moreover, she is committed to assisting the underprivileged in any way she can. This could involve various forms of support, whether it’s offering free services, contributing to community projects, or helping individuals in need. Her ultimate aim is to make a positive difference and give back to society, especially as her business grows and prospers in the international market.
Her Message to Aspiring Entrepreneurs
Nikita’s journey with Sunshell echoes a powerful message to aspiring entrepreneurs in Goa and beyond: “challenges are stepping stones to growth”. Facing obstacles head-on and persisting in the pursuit of dreams can lead to extraordinary achievements.
Connect with Sunshell:
- Phone: +91 86682 30368
- Instagram: @sunshell_goa
